Using lines as an index to bring out the filmmakers’ moment of glory
The 59th Golden Horse Awards Ceremony Visual Design
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Taipei Golden Horse Film Festival Executive Committee
Culture
2022
Experience
The awards ceremony this time hoped to utilize visuals to subtly bring out the moment of glory for the winners, leading the audience into the world of the Golden Horse.
Extending from the key visual, we created an identification application system that employed the logic behind the use of lines, textures, and colors. Using “lines” as an index, the traces were presented in different forms. Sets, objects, people, or even invisible traces are all part of another scene that exists behind the films we see.
A total of five stage visuals created scenes with combination of screens and the flow of images. We achieved an infinite perspective by employing a screen that opens and closes like a window, separating the stage into two spaces, one at the front and one at the back. With the addition of a floor screen, the view was extended to cover the entirety of the stage. Through the curved surface of the trophy, modern architecture, rivers, and stunning landscapes, we created a grand scene that symbolizes the mission of filmmakers and the timelessness of their works.
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Credits
Designed by Bito
Creative Director
Keng-Ming Liu
Art Director
Weahao Shao
Project Manager
Wen-Hui Chen
Account Manager
Naiyun Peng
- Open -
Storyboard
Keng-Ming Liu
Weahao Shao
Motionboard
Weahao Shao
Animator
Weahao Shao
Chin-Ho Kao
Boris Hsieh
Johnny Yang
Henry Chen
Yen Ke
Music
Luming Lu
Sound Design
Hsiao-Chin Lin
Szu-Yu Lin
Production Assistant
Li-Chin Chang
Mixing
Hsiao-Chin Lin ( WinSound Studio)
Coordinator
Elisa, Yi-Hsin Lin
- Nomination Intro -
Graphic Design
Weahao Shao
Animation
Weahao Shao
Music
Luming Lu
Sound Design
Hsiao-Chin Lin
Szu-Yu Lin
Production Assistant
Li-Chin Chang
Mixing
Hsiao-Chin Lin ( WinSound Studio)
Coordinator
Elisa, Yi-Hsin Lin
- Nominations -
Ideation
Weahao Shao
Styleframe
Weahao Shao
RouJia Liang
Chin-Ho Kao
Boris Hsieh
Lu-Wen Hou
Joe Yang
Derrick Liu
Binbin Lu
3D Animation
Weahao Shao
RouJia Liang
Chin-Ho Kao
Boris Hsieh
Henry Chen
Yen Ke
2D Animation
Johnny Yang
Binbin Lu
Pei-Hsuan Wang
Cheng Li Feng
Film Production
Director
Weahao Shao
DOP
Joe Yang
Producer
Wen-Hui Chen
Wei-Ni Chen
Special Effect Makeup Artist
Elsie Wang
Talents
Hsien Chen Tsai
Chin-Ho Kao
Wei-Ni Chen
Boris Hsieh
Chung Chieh Yang
Liao Ching Wen
Hwang Sih Yu
Hao Che
Eric Hong
Chen Man Li
Equipment
Chung Chieh Yang
Hsiang Hsieh
Chen Ying Shan
Marbo Wu
Tunhsueh Liang
Editor
Weahao Shao
Joe Yang
Yeh Po Hsiu
BTS
RouJia Liang
Chin-Ho Kao
Music
Luming Lu
Sound Design
Hsiao-Chin Lin
Szu-Yu Lin
Production Assistant
Li-Chin Chang
Mixing
Hsiao-Chin Lin ( WinSound Studio)
Coordinator
Elisa, Yi-Hsin Lin
Voiceover
Morning Tzu-Yi Mo
Recording Studio
V-Sound Music
- Title & Transition Design -
Designer
Weahao Shao
Lu-Wen Hou
Johnny Yang
Animator
Johnny Yang
Cheng Li Feng
Yeh Po Hsiu
Associate Producer
Hsiang Hsieh
Linda Lai
- In Memoriam -
Styleframe
Lu-Wen Hou
Animator
Weahao Shao
Eating Tsai
Johnny Yang
Cheng Li Feng
Binbin Lu
Assistant Animator
Yeh Po Hsiu
- Stage Visual Design -
Bito x Wild Design
Producer
Wen-Hui Chen
Hsiang Hsieh
Yu Chin Yi
Phil Wu
- Design & Animation -
Weahao Shao
Lu-Wen Hou
RouJia Liang
Eating Tsai
Tifu Huang
Szu-Yu Hou
Mizu Huang
Taro Huang
- Marketing & Communication -
Copy Director
Vicki Huang
Bito PR/Marketing
Wei-Ni Chen
Bito BTS
Joe Yang
Chin-Ho Kao
RouJia Liang
Special Thanks
新北市政府
新北市政府新聞局
新北市政府協助影視拍攝及發展中心
臺中市政府
臺中市政府新聞局
台中市影視發展基金會
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